Major Food And Drink Brands That Are Disappearing Or Rebranding

Photo Courtesy: [Jodie Thorpe/Business Fights Poverty]

Many brands that were once household staples are disappearing off the shelves. One reason they are gone is that shoppers prefer lower-priced private labels such as Great Value at Walmart and Kirkland at Costco. The sale of old-fashioned classics is suffering, and many brands are going through changes. Brands need to rebrand themselves to create a new persona among consumers. Rebranding can include introducing a new spokesperson, changing a logo or slogan, or redesigning retail locations. There's nothing more disappointing than learning your favorite item is no longer available.